In the last period I thought about how I can introduce friends, shopkeepers and small businesses to Bitcoin. Even when someone shows some curiosity, explaining Bitcoin can be a really difficult job; it has a lot of concepts and several facets, and since everyone has priorities and thoughts on certain topics, if you touch the wrong ones, you risk annoying and losing them quickly. In addition, spending time with someone that is not already sufficiently "hot" about the topic can be a waste of time and, worse, generate a repulsive effect.

So I designed a small brochure that is a really quick introduction to Bitcoin, with the goal to activate people and trigger some reaction and/or curiosity. The plan is simple: I ask if they know about Bitcoin, leave the brochure, and wait for an immediate reaction, or I have the option of following up next time and asking for feedback; so I can get some ideas on what topics to bring up to keep the conversation going.
As you can see, I chose to give the "debunking FUD" section a primary visibility (is the first thing you see when you open the foldable), since people often learn about Bitcoin via negative and alarming news, so they are good points to activate a first doubt. Then there is a synthetic explanation of Bitcoin's money nature, why it is radically different from fiat currencies, and what impact it may have at a social and business level.
On the back there is a section that points to a website where the user can learn more. Currently I'm using bitcoin.rocks, but I will evaluate other resources or I can also build something new, maybe with some specific information for businesses, that are critical for adoption.
The idea is to release it open source, so anyone can personalize it (e.g. the learn more target), and maybe produce versions in different languages.
The dimensions are 42x15cm open, 10.5x15cm closed, foldable in 3 points; so with a standard A3 print you can get two brochures.
Does that make sense? How can I improve it?
Replies (42)
dude this is incredible. gonna go print it out and hold it and review it
Thanks nostr:npub1t9204xhx6yeln607xccd4t24auxzgwyw63s5s6ju5qlhhk33eyes05agf4 nostr:npub1dpna3xwwddnhhzg9ycpvlcz2ze0jdwm2rf3eqd2lf9leaewtq7tqhw0ef2 nostr:npub1aeh2zw4elewy5682lxc6xnlqzjnxksq303gwu2npfaxd49vmde6qcq4nwx nostr:npub1ygzsm5m9ndtgch9n22cwsx2clwvxhk2pqvdfp36t5lmdyjqvz84qkca2m5 for the recent discussion about the topic and the suggestions you shared.
Feel free to tag anyone else that can share something useful about orange pilling strategies, like nostr:npub1dergggklka99wwrs92yz8wdjs952h2ux2ha2ed598ngwu9w7a6fsh9xzpc !
👌
Thanks!
Nice design 🤘🏻
Yo fam, appreciate the insights! 💯 What’s the next move for us to level up this orange pilling game? 🤔 Anyone got fresh strategies or tips to share? Tagging @nostr:npub1dergggklka99wwrs92yz8wdjs952h2ux2ha2ed598ngwu9w7a6fsh9xzpc for some extra wisdom! Let’s keep this convo rollin’! 🍊
Great work 👍
In the *But there are also other coins* section, I would clarify that most are pump-and-dump schemes to enrich the founders. Adding this context for readers who may not be familiar with market terminology.
Thanks.
Rewritten:
"Over 99% of cryptocurrencies are centrally controlled by founders who can manipulate supply and rules, and engage in pump-and-dump schemes to enrich themself. They lack Bitcoin's network effects, security, and decentralization. Only Bitcoin has no owner, a fixed 21 million supply, and global consensus."
Good work! I would just recommend some pictures/graphics and more color.
Thanks!
Unfortunately there is no space for pictures, and I cannot enlarge the foldable.
But actually I don't think they are really necessary, I hope the clean design is sufficient to make a good impression and make it seem like something serious and important.
/cc nostr:npub1l77twp5l02jadkcjn6eeulv2j7y5vmf9tf3hhtq7h7rp0vzhgpzqz0swft
Wonderful initiative!
What is the format of your source files? In case you're not familiar with it, Scribus is very appropriate for that type of purpose as it is open source and platform agnostic.
https://www.scribus.net/
On another note, your format is very suitable for this fold:
https://youtu.be/21qi9ZcQVto
I'm using Affinity and I plan to release it as pdf/svg. An editable format would be better for sure; it's a lot of time that I don't use it, I will check it again asap!
> On another note, your format is very suitable for this fold:
Cool!
But it's a bit complex if you have to produce a lot of copies.
As soon the release is stable I will print it and share a picture of the final result.
PS: Your lightning address seems broken
Cool! I try stay posted!
Strange, everything looks normal on my end and I recieved a zap not so long ago...
It seems a CORS problem, plus a weird redirect:
Access to fetch at '
https://basspistol.com/.well-known/lnurlp/setto' from origin '
https://fevela.me' has been blocked by CORS policy: No 'Access-Control-Allow-Origin' header is present on the requested resource. If an opaque response serves your needs, set the request's mode to 'no-cors' to fetch the resource with CORS disabled.
GET
https://basspistol.com/.well-known/lnurlp/setto net::ERR_FAILED 301 (Moved Permanently)
Very dense text. Some highlights or pull quotes could help to hook the reader.
Couple of minor things:
- maybe clarify what "FUD" means ("common concerns addressed" maybe)
- somewhere mention that **no matter how much bitcoin someone has**, they can't change the rules nor get special treatment. all they can do is send some to someone else. (I often get the "but lots of sketchy people are going to control bitcoin by hoarding so much of it!" comment from progressive friends)
- most people probably don't know what "low time preference" is
- include Square in the "business" section as well as the "FUD" section where you mention how many merchants accept bitcoin now
it would be great if you can open source this in a format where its easy for people to also create translations of it etc
Interesting, and very strange... So the basspistol com well-known is supposed to be a 301 redirect, never had this problem before. Didn't know there even was cors issues on 301s... 🤔
I get the same error on fevela.me but no other client. Good to know, will explore my options.
CORS should be enabled on your server, I could only use a proxy to bypass the problem. So clients that currently work are A) Non web or B) Use a proxy.
Well... it worked fine on jumble 🤷 But I'm not sure how 😅 Turns out i had my cors rules under the www.basspistol.com domain block, but not on the basspistol.com... It seems to work now!
Many thanks for the heads-up!
Someone in the thread suggested Scribus, I will check it.
I was also thinking about a web page with specific print CSS, but for printing I need pixel perfection, so I don't think it can be a viable solution.
And nostr:npub18ams6ewn5aj2n3wt2qawzglx9mr4nzksxhvrdc4gzrecw7n5tvjqctp424 of course.
You're welcome 🫂🫂🫂
Yeah, I know, the text is very dense.
It's what people have to read, and space is limited, so I have no room for fancy graphics. Anyway I don't dislike "walls of text" from a design perspective.
But, the highlights idea is interesting, I will try to see the effect!
It works, zapped!
> it worked fine on jumble
Maybe it has a proxy for that, I need to check the code.
This is awesome! 🙏🏻🔥
Bitcoin is by far the most vulnerable to quantum attack. If the government of a certain, ahem, state, were to crack Shor's before bitcoin can develop enough of an immune system—something more and more possible as bitcoin descends into childish arguments about monkey jpegs—then that's basically the end of bitcoin.
You don't even need Grover's. All you need is Shor's to come fast enough and it's over. Right now there isn't even agreement about what the algo will be. What's going to replace Schnorr? Is it Crytals? Is it Sphincs? Is it Falcon? Nobody even knows. And from there it's many more years to propogate. The attack could come in a couple years. The lower bound is 1,700 logical qubits. That may not be out of reach. AI is supercharging error correction. Yeah. That's where we are.
It’s not easy to teach freedom.
Great idea. I could hand out this brochure to the attendees of my bitcoin introduction sessions, as a take away reminder. Please open source it so we can translate into different languages.
Italian language Daniele please!!
Yes I will do that, it's the plan.
Hi. Congrats. Take a look at our tool:
https://orangetips.win
I will read your brochure later and maybe link to it on our site or newsletter.
I will do!
Makes sense to me. Well done!
Great initiative!
nostr:nevent1qvzqqqqqqypzq77777lz9hvwt86xqrsyf2jn588ewk5aclf8mavr80rhmduy5kq9qqs2td0wa3ncwg4xlh2alhcwfjnmralxtn60npgtdgvwkctf652fdws3nfuaf
Very nice!
I also have plans to do something like this for a while.
It makes sense to put this out so that people can grab it and print and distribute themselves (a simple web page on an easy-to-remember URL or github), and/or to license it with CCY.
It also makes sense to have color and BW versions (some people don't have color printer and color version may look bad on BW).
My plan is a 3-folded A4 format flyer, but this is also nice.
I haven't checked the contents in detail, but I will.
I need this
A4 printing would be easier for home production, but I want something that stands out the usual 3-folded that you can find everywhere, so people are hopefully curious to check it, and then keep it.
Btw, the effective area is the same.
Probably the format is still too small, but a larger one would be quite expensive.
Currently I can get 2500 foldable printed on 170gr/mq matte paper for €320, it's about 13 cents each.