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Generated: 16:08:16
It's done! 😀 After a couple of weeks of work, and a couple of late nights, I'm excited to share my take on onboarding merchants who are using a Square POS terminal. The rabbit hole I went down was simple: If my favorite coffee shop, which uses Square, were to start accepting bitcoin, what does it do for their bottom line? The article below takes 10-12 minutes to read and includes: - Real financial projections for coffee shops, liquor stores, and boutiques - How the 50/50 strategy (half cash, half Bitcoin) adds $20K-$51K over 5 years - Why transaction size matters (boutiques save 19x more per transaction than coffee shops) - Why I'm not convinced we should lead with "no chargebacks" This is for Bitcoiners who want to help local merchants adopt Bitcoin. Lead with their bottom line, not our conviction. https://yakihonne.com/article/s/orangedad85@happytavern.co/7DJdOYHpKS_CxgtygHrQJ Obviously I'd love it if you'd share this with others and repost it, but mostly I'm happy that (a) I created something useful and (b) I get to share this on Nostr. As nostr:nprofile1qqs2gndun24r2utk5l20tscsdprw5zttvm0qk58w8xhl2ja2kmzt7jcnrkcuk always says: We're Gonna Win! #bitcoin #merchantadoption #circulareconomy #orangepilling
2025-11-16 14:59:53 from 1 relay(s) 3 replies ↓
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nostr:nprofile1qqsgq37lnqdf0h2pkj842jkqp6gt6c353ln98pxg3mefqvkh22zhzscprfmhxue69uhkummnw3ezummjv9hxwetsd9kxctnyv4mqz9mhwden5te0wfjkccte9e3h2unjv4h8gtnx095s3luexa has the resource below. They sent onboarding kits to the good people at nostr:nprofile1qqstfkyq0m0l5v2ddqnft8paccmgrmzeea2l87nj0846rerdzgla98cpzamhxue69uhhyetvv9ujumn0wd68ytnzv9hxgtcpzamhxue69uhkvet9v3ejumn0wd68ytnzv9hxgtcz0003p in Denver and I know those folks were printing out handouts on cardstock. I purposely didn’t create one because I haven’t thought about this for years the way many people have. I just wanted to run then numbers on stereotypical businesses to see how their bottom line is impacted. The coffee shop owner could have 0.1 if they did 50/50 for a few years, then upped it to 70/30 or 100%. The liquor store owner might be able to get to 0.2 with the same approach. Maybe someone can use this info and create one. https://yakihonne.com/note/nevent1qqspyaz8ns8z27l70a63lsx4slyjl43srppshful5e4kqq5g3svvn3qpz3mhxue69uhhyetvv9ujuerpd46hxtnfduq3wamnwvaz7tmjv4kxz7fwd4shgarevfejumr0dspzpqz8m7vp497agx6g7422cq8fp0tzxj87v5uyez809ypj6afg2u2rqvzqqqqqqyqhuvr3
2025-11-16 15:59:02 from 1 relay(s) ↑ Parent Reply
The way I think of this for my own business is that I want to match my notional profit margin as the percentage of conversions. I want profit to be saved in btc and all fiat liabilities to be served in fiat.
2025-11-16 16:08:17 from 1 relay(s) ↑ Parent Reply
There is an assumption here that initially only 1% of the customers will pay with bitcoin. Then over 4-5 years that could grow to 4% of customers. So the 50/50 option that Square has set up for the merchant means that half of that 1% stays in bitcoin, not half of all of their revenue (which obviously wouldn’t work). The most they’d ever keep in revenue in bitcoin is 2%. Sorry for any confusion here - I should have clarified this early in the article - but hopefully it’s still useful. nostr:nevent1qqsyz05nt7a3axwxz2r8mrdlyhnzfn5hpt3cgxyy27tqkf78qshwm4spzemhxue69uhhyetvv9ujuurjd9kkzmpwdejhgcsswtj
2025-11-16 16:10:44 from 1 relay(s) ↑ Parent Reply