Seems like the funnel may need some work. What are the main channels people come in to Nostr from? Would love to take a look at copy and experience the funnels as a brand new user creating an npub.
It's a strange one.
Normal app
1st interaction e.g. app install = start date
Next interaction e.g. login = retained
Nostr network
Maybe lurking invisibly for years
1st note = start date
May continue lurking for years
No install or session tracking exists
If not posting notes, this chart shows as churned