After choking down tongkat ali mixed with water, and then eating a spoonful of shilajit powder with honey, black coffee may as well be a glass of chocolate milk. Though, it's worth noting that it may have less to do with your manliness and more to do with the low quality coffee you're exposed to. Get a good hand picked light roast (maybe medium if you don't handle acidity well) and you may not even recognize it as the same sort of beverage as mechanically picked unripened burned crap that gets peddled as "coffee." The trick isn't masking the shit out of your coffee; it's throwing it away and getting better coffee. That all said, I'm not above a decent cappuccino with a bit of sugar and cinnamon when it's time for dessert.