Thread

Am I the only one who thinks the fashion brand names looked just as lame before as after?

We agree

Agreed but also some caveats… Early brand logos sometimes made from mid level designers result in bad readability. Especially when brands become more internationally recognized readability of Roman letters for example for Asian natives becomes more relevant, as they have to be able to google search those names. A logo isn’t the branding, it’s just a part of it. When becoming a household name a distinctive logo gets less important, just think about how often you actually see the airbnb or Spotify logo inside the app. But the results also stem from stupid and huge agency board meetings with a lot of ego. So they decide on the most bland shit

Agreed but also some caveats… Early brand logos sometimes made from mid level designers result in bad readability. Especially when brands become more internationally recognized readability of Roman letters for example for Asian natives becomes more relevant, as they have to be able to google search those names. A logo isn’t the branding, it’s just a part of it. When becoming a household name a distinctive logo gets less important, just think about how often you actually see the airbnb or Spotify logo inside the app. But the results also stem from stupid and huge agency board meetings with a lot of ego. So they decide on the most bland shit nostr:nevent1qqs0dddgp6apk0pa8f92t3lperxdww8fnjnvc64g0f72pdn92fm7zjgqryw7r

But you gotta accept that the majority of these companies succeeded in their fields, so maybe the change of logo was a good idea 🙂

Well Max thinks I’m super cool, but apparently I’m distinctively un-fuckable to the ladies 😂