this is the plague of centralized databases and something that the nostr architecture can fix. most of the solution relates to distributed replication and multi-server fetching strategies, though the tech being used for this is still pretty primitive on most relays.

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They often capture and distribute the events during the input/output step, to have multiple instances of the same data set, at different company offices. Their events have unique keys, now. It's all moving toward the Nostr concept, it's true.