Low retention rates are either a sign of bad user experience or way too many bots and machine-created npubs. If you think about it, only a quarter of the published notes come from accounts that have profiles and follows... what does that tell us? Absolutely nothing.
Excluding all those lonely newcomers through various Web of Trust methods, the ones who are just trying to build a circle right in the middle of the adaptation phase, isn't a solution either.
So what's left? Zaps per account. Whoever regularly zaps at least two digits is a real user. Mostly. Almost always. Value for value. So it sticks to the old rule: If everything is free and there's no advertising, the user has to pay. Somehow. No way around it. And I think that's good.


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