Streaming on nostr is still extremely difficult. None of the mobile apps work and the desktop programs mostly don't work either. Hence you only see such a tiny number of streams. More people would if they could

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Going live is pretty easy on mobile. You just tap a couple buttons on the zap stream mobile app or on the shosho app, it's even easier. Desktop requires something like OBS and is harder, but no harder than Twitch or YouTube.