This is a bit exaggerated, but if I had to find a reason it is: lack of great tools for communities.
Nostr today has only one real great UX and value prop: a Twitter replacement.
We need multiple forms of onramps not just one. Onramping new people also means solving their problems, not our imaginary ones.
Not saying communities is easy or wasn't attempted by smart devs but it's reality.
(I'm making my small contribution working with legends @Niel Liesmons and @verbiricha )
Let's keep pushing ๐ซ
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I don't know if I agree with this "solving their problems" mentality. This is not a SaaS startup, this is a system with network effect. Without having tons of other users we cannot solve anyone's problems.
If we were to apply that approach, though, we could perhaps start with apps that are still useful even if a single user is using them alone, such as a system for writing and publishing personal articles and blogs that people would otherwise use Wordpress or something like that for -- or tools for creating annotations, highlights, web bookmarking, keeping track of things -- but these are all hard to compete because literally anyone else can offer such apps, and if they make these apps do things anything that Nostr is not good at we're screwed. One app that is doing this very well is Zapstore, actually, which is the best app for installing open-source Android apps that exist, apparently because no one else had the idea of trying to to compete against Obtainium and F-Droid or no one was as competent, so we got that.
After that we can go for things that are useful for small groups, which is the entire "communities" talk. I agree with it, but I find it very unspecified. What the hell is a community? Even after listening to hours of TGFN podcast I still have no idea. I know I have been part of things I have considered communities, but when I say some people talking about "community for sports fans" I get the impression that they have no idea of what they're talking about. Anyway, this can also work, but here we're competing against Telegram, Signal, Discord and whatnot, and again we're screwed.
I say we're screwed but I don't really believe we are, because we have one thing that none of the competitors have, which is the promise of a global decentralized social network (and a million other things that come with that). This ideal is sometimes deemphasized because "users don't care about it" and "we have to just make better software", but I don't agree with that. Competing with just software isn't enough. I'm not sure people realize, but for every many well-designed high-quality apps that are launched only very few enjoy actual success, and one way to prevent Nostr apps from being just another failure is to appeal to people who empathize with the Nostr idealistic vision, even if many parts of that vision are not in place yet (we most notably lack the "social" part since there are no users).
Appealing to people who empathize with the nostr idealistic vision (or appreciate it as a system with network effect) means getting stuck in the early adopter phase forever. You can't expect growth from there.
Nostr means nothing without applications built on it, and people use applications when they find them useful, it solves a problem for them. It's only apps that bring people. I give a lot of credit to SaaS platforms that grow because they solve a problem, though they might be fixing some inherently fiat problem and/or creating new ones along the way.
If 0.01% of the population cares about censorship resistance, that is the adoption ceiling.
As for communities, I mean a forum. The most basic community building block. To give an example of problems; you can't view reddit content when signed out or with a VPN. X is also limited. Discord same. Creating accounts is a pain many people agree on. Nostr can help fix that.
Nostr has a lot more interesting value props than censorship resistance that applications can leverage to alleviate people's actual, real problems. Applications should focus on those.
Re: Zapstore, thank you for your words! Appreciate it and I promise you it will get so much better still.
"I say we're screwed but I don't really believe we are"
Well good, I'm glad we've moved on from that!
"because we have one thing that none of the competitors have, which is the promise of a global decentralized social network (and a million other things that come with that)"
And we have built-in monetization along with that decentralization. Which is huge. Arguably all of the social and geopolitical ills of modern social media came out of centralized and inherently exploitative monetization models.
With Lightning network integration Nostr is, uniquely even among Mastodon and Bluesky, beyond that model.