Whatnot has a method where they connect to your OBS via webhook and configure it automatically
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Oh, via websocket, interesting
Pushes all start/stop broadcast control to the whatnot web client.
Auto configures per-show stream key.
Pretty neat.
https://help.whatnot.com/hc/en-us/articles/5497980244749-Using-OBS-with-your-Livestream