Very true. I've been trying to orange pill one of my very close friends who understands money well, but nothing I said about Bitcoin made him curious. He found it not interesting that you can't hold it physically, but you can with gold and silver. So for his birthday, 5 years ago I have him €30 of bitcoin. After 5 years he somehow found his backup and checked how much the fiat value was currently. It was more than 10x the value. That completely changed his curiosity, perspective and was ready to buy :-)