> Here’s the natural history of enshittification:
>1. First, platforms are good to their users.
> 2. Then they abuse their users to make things better for their business customers.
> 3. Next, they abuse those customers to claw back all the value for themselves – and become a giant pile of shit.
protocols > platforms


the Guardian
Way past its prime: how did Amazon get so rubbish?
Sick of scrolling through junk results, AI-generated ads and links to lookalike products? The author and activist behind the term ‘enshittificati...