It is a well-known phenomenon that people prefer to put their money where lots of other money already is. It feels like a safe investment.
And, as you note, people aren't only enthusiastic about positive notes. They're also enthusiastic about insightful, uncanny, or revelatory notes, which are often "negative" in tone.
That isn't reflected in zap statistics because the follower count is by far the strongest pull-factor, as visibility is required to receive a zap. We would have to analyze zaps/views, in order to determine a correlation.
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Same as we can't analyze how influential someone's writing is without accounting for the effect the writing has on the subsequent writing of those who have viewed it. Some npubs may be very high-visibility, but have little influence, and vice-versa.
@liminal ๐ฆ you were talking about how we could analyze this, right?