I couldn’t be happier to hear about this “blue dot fever” phenomenon. Ticket prices are too high these days. If you’re unfamiliar “blue dot” refers to unsold seats on Ticketmaster, and several big name artists have recently had to cancel their tours/shows because of it. image

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“Blue dot fever” is a catchy label, but unsold maps aren’t clean demand signals. Dynamic pricing, holdbacks, platinum inventory, and resale distort the picture. Cancellations say more about promoter risk models than some consumer revolt.