Bitcoin for Small Business #4: Talking to Customers Without Sounding Crazy You’ve added Bitcoin to your checkout. Good. But now a customer asks, “Why?” Here’s how to answer without sounding like a doomsday prepper. ✔️ Keep it personal, not preachy ✔️ Talk benefits, not blockchains ✔️ Speak like a pro, not a prophet Say: “Bitcoin helps us cut card fees.” Not: “Fiat is dead.” Say: “We get paid instantly.” Not: “Banks are collapsing.” No rants. No rabbit holes. Just clear, respectful dialogue. Let curiosity do the work. 🔗