Great comments. I especially agree re dropping the crypto emphasis. I think Zaps are a turnoff. I'd like to see clients make that a feature you have to actively turn on. By having it on by default it makes Nostr look like its a network only for users of bitcoin. It is a big turn off for the general public who like it or not, already find Bitcoin weird , nerdy and/or complicated. And to make matters worse its actually even harder to get on board with lightning than it is Bitcoin, you have to have a good understanding of bitcoin before you can even think about using lightning. Being that the zap button is next to 'like' and 'repost' in almost every client, for most users this makes it seem equally as important to the network. It is not. Nostr should be for people who don't want to use zaps too. Even people who hate bitcoin. Remove it by default. Most people will never care about lightning, at least not when they are first starting out, its too much, too complicated, too nerdy and too soon IMO.

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Or to put it another way: Every major Nostr client appears more interrsted in pushing Bitcoin than Nostr (and actually I think thats probably true). I don't have a problem with that. But I am very confident the public at large will. Or at best will just not see it as a serious alternative to Twitter. I hope I am wrong, but reality is most people are either not interested in bitcoin or dislike it. So making zaps a major part of Nostr is not going draw people. But it may put them off.