The zap onboarding is a hard one. You always have to send them to another app/service or go the Primal route. eCash can really be a game changer here, since an npub is enough to start receiving funds.
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As much as I love zapping, I feel like it’s not a hard requirement for any kind of board on-boarding. It’s almost like a side quest that can be dealt with later
Maybe quests is the way to onboard people. One quest at a time.