people on tiktok actually love the concept of nostr:
the problem with nostr is the marketing: it's typically too focused on the tech for the avg person to care (because they don't understand it) and typically too focused is on things the avg person doesn't usually think about (censorship, btc, permissionless, etc.)
stop selling the tech; start selling the benefit / the feeling
seriously think: why do people care about anything? what gets somebody to stop on a video and not scroll past? what gets somebody to keep watching a video once they've started?
we need to meet people where they are (not on nostr) and relate to them on an emotional / aesthetic level
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TikTok - Make Your Day