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The point of ads is it goes to the infrastructure. Enough to fund it and that’s it. If you want to get paid for viewing then you could use another microapp for that.

Paying for attention is good. nostr:nprofile1qqszpreneylpzvlvhdzy4sp6mucdgg307a7jypn7a3t8860hfs8fp2gpz4mhxue69uhk2er9dchxummnw3ezumrpdejqzrthwden5te0dehhxtnvdakqv4lmha is working on a variation of this. Biggest problem to overcome is spam/trust. Otherwise I build a botnet of fake npubs to watch your ads and run you dry, with zero value to the advertiser. So that feature needs to built after every other part of Nostr IMO.

I look at it this way: -Pay the infrastructure (relay/client).... Get a robust working platform. -Pay the creators.... Get user migration. -Pay the users.... Get retention. Priority goes in that order.

Yes that's the general idea of the #atttentionmarketplace we're building at nostr:nprofile1qqs0xgvyaeact5khdrllmk7r936mhmtdjt3d6sm3g2h4c5qgd5wp00cprpmhxue69uhkv6tvw3jhytnwdaehgu3wwa5kuef0qyghwumn8ghj7mn0wd68ytnhd9hx2tcqfttnh. Opt-in, set your price, watch and get paid. We charge a 20% service fee on the whole campaign,but also split that 50/50 that with referrals. So really only 10% to keep a premium experience running. And everyone gets paid.