Sponsored events enabled by Atomic Signature Swaps is a solution to the advertisement part of
@Ross Ulbricht's DSP proposal:
"The fact we have to contend with is that money is a key element in centralization. Users bring advertisers, advertisers bring money, money pays for expansion and development of the service, and a better service brings yet more users. Money is essential to this feedback loop that draws everyone to the same service provider, whose real business is that of matching eyeballs to advertisements. [...] Somehow, the users must be at the center of this process of value creation and transfer. Given that user attention is the source of value in the system."
